INFLUENCE OF SOCIAL MEDIA AMONG THE YOUTH ON BEHAVIOR CHANGE: A CRITICAL STUDY OF UNIVERSITY STUDENTS IN SELECTED UNIVERSITIES AMONG ERODE DISTRICT

Abstract

The project is done in IT sector located at Coimbatore. The main concept of this project is Quality of work life. The quality of work life has different meanings for different people. Some consider it industrial democracy with increased employee’s participation in the decision-making process. Improving social relationship at workplace through autonomous. The sample size of this project is 120 respondents. The samples have been taken from the total population of the employees on the convenience sampling method. The data collection is based on the primary data source and secondary data source. A detailed and well structured questionnaire is prepared to find out the satisfaction of the employees and the employees are interviewed personally. The secondary data are collected through official records and company brochures and websites. The data are collected and analyzed with the help of the statistical tools. Findings and conclusions are given based on the analysis and the suggestions are given based on the findings from the study.